The Visibility Engine

The cost of silence

Silence has a price. You are already paying it.

You built the company. You know the industry cold. And if your expertise never leaves your head, you are invisible to the buyers writing shortlists, invisible to the investors comparing founders, and invisible to the peers who decide who gets the stage. The shortlist gets written before you ever hear about the deal.

95%of your potential buyers are not in-market right now. Today's content decides whether you exist when they are.Ehrenberg-Bass Institute, the 95:5 rule

~85%of B2B deals go to a vendor who was on the buyer's shortlist on day one, and about 4 in 5 go to the vendor contacted first.6sense B2B Buyer Experience Report

86%of decision-makers say strong executive content makes them likely to invite that company into an RFP.Edelman-LinkedIn, 2024

60%say it makes them willing to pay a premium to work with that firm.Edelman-LinkedIn, 2024

Your buyers wrote a shortlist this quarter. Staying invisible was a decision, and it had a cost. You just never saw the invoice.

Your company page cannot carry this for you. The largest independent study of the LinkedIn algorithm looked at 1.8 million posts. It found that company pages now reach a low single-digit share of their own followers, and that posts from people outperform brand pages several times over.

LinkedIn's own data says your people's networks are 10x bigger than your page's follower count, and their posts get double the click-through. The face wins. The logo waits.

Why now

Your buyers stopped searching. They started asking.

The way buyers check you out is changing under your feet. They ask ChatGPT who to trust before they ever take your call. They scroll LinkedIn between meetings. They check the news before they check references. If you are invisible today, next year you will be invisible in more places.

+975%growth in AI referral traffic to B2B sites in one year.Goodie AI search traffic report, 2026

~5xAI-referred visitors convert at roughly five times the rate of Google organic traffic.Demand Local, 312 B2B firms

94%of CMOs are increasing AI search investment in 2026.Conductor, 250+ CMOs surveyed

70%of C-suite buyers say strong executive content has made them question an existing supplier.Edelman-LinkedIn, 2025

Read that last one again. Seven in ten of your competitors' customers can be made to reconsider. The question is whose content makes them question yours.

The fifteen-minute method

You talk. The engine does the rest.

No writing. No posting. No learning another tool. We track the trends in your industry, send you the questions worth your take, and turn one short conversation a week into a month of presence. Every piece is edited by a human and approved by you before it goes anywhere. Four steps, every month.

You talk

A fifteen-minute interview, on your schedule. We ask the questions. We source the trends worth your take and pull the thinking out of your head, because your judgment is the product.

We build

Articles, LinkedIn and X posts, your email newsletter, video and podcast cuts. All in your voice, modeled from how you actually speak. Every piece gets a human editorial pass before you see it.

We distribute

Published to your channels for you. Syndicated across 300+ news and content platforms, including Fox affiliate and Business Insider partner networks. Indexed by Google. Ingested by the AI engines. That is syndication, not earned editorial coverage, and I will not blur the two.

We measure

A monthly report on reach and engagement from the contacts who matter, plus a recurring AI visibility report: what ChatGPT, Gemini, and Perplexity say about you, and how it is trending.

And this is the part most services get wrong: you keep the asset. The newsroom runs on your domain. The newsletter list is yours. Month after month you are building an audience of your exact buyers that you can reach whenever you choose, on your terms, forever.

The math

Bought separately, this is three retainers.

A ghostwriter writes. A PR firm places. An AI search consultant optimizes. Each sends an invoice, and none of them talk to each other. We built one engine that does all three, for less than most founders pay for the first one done well.

	Solo ghostwriter	Content agency	PR firm	The Visibility Engine
Typical cost	$1,500 to $3,500/mo	$7,000+/mo	$5,000 to $10,000/mo	~~$2,950~~ $1,950/mo
Your time required	Calls, edits, posting	Interviews, then you post it yourself	Briefings, approvals	15 min/week
Writes in your voice	Sometimes	Yes	No	Yes, modeled and human-edited
Publishes for you	Rarely	No	No	Yes
News-network syndication	No	No	Placements	Yes, 300+ platforms monthly
AI search visibility, tracked	No	No	No	Yes, reported
Contract	Monthly	6 to 12 month minimums	6 to 12 month minimums	90 days, then month to month

$1,950 is the founding rate through August 31, locked for as long as you stay a client. Standard is $2,950. Cost bands reflect published 2025 to 2026 market rates for executive-grade programs.

Pricing

One engine. One price. Everything in it.

There is no starter tier and no premium tier to talk you into. Your voice, our production, publishing, syndication, and AI-search measurement. All of it, every month.

For the founder who is done being the best-kept secret

~~$2,950~~ $1,950 / month

Founding rate through August 31

90-day start, then month to month. One founder. No team package required.

Weekly fifteen-minute interview, 4 per month (or batched, if your calendar prefers it)
4 long-form articles per month, one per interview
30 social posts per month (LinkedIn and X, adapted per platform)
4 email newsletters per month, one every week
Branded newsroom on your own domain
1 news syndication campaign per month: article, video, podcast, and infographic pushed to 300+ platforms
Added syndication to premium business and financial networks, every month
AI visibility report, every month
Strategy session, every month

Every week we publish an article, a newsletter, and a run of posts under your name. Every month we run your syndication campaign, place you on the premium business networks, show you exactly what the AI engines say about you, and sit down with you for an hour. Your entire job is fifteen minutes a week on the phone, and a yes or no on approvals.

Book a 20-minute call

On the call we will look at what buyers find today, whether this is actually the right fit, and how fast you can be live. No pitch you did not ask for. The founding rate applies through August 31 and you keep it for as long as you stay a client. On September 1, the price returns to $2,950.

The 90-day proof

If it has not moved, you do not pay again until it has.

On day one we document exactly where you stand: your monthly reach and the inbound conversations you are getting. If both have not grown against that baseline by day 90, we keep working at no charge until they do, for up to another 90 days. I can write that down because we measure it from the first week, and you see the same numbers I do.

Speed matters

Live in week two. Not month two.

The big content agencies take four to six weeks to publish your first piece. Here is your first month.

Day 1

Baseline capture: what your buyers find in a search, on LinkedIn, in the news, and in AI answers today, documented with screenshots.

Week 1

Voice modeled from your existing content and speech. First fifteen-minute interview. First batch drafted, human-edited, and sent for your approval.

Week 2

First content live across your channels. Newsroom stood up on your domain.

Week 4

First syndication campaign live across 300+ platforms. Month-one report in your inbox: where you ran, who engaged, what changed.

The operators behind it

We have run this playbook for twenty years. Now it runs for you.

Ghostwriting seven business leaders into bestselling authors. Putting a publicly traded company on the cover of Newsweek. Running the voice of a $660M healthcare enterprise to a billion impressions a year. We have positioned candidates, executives, and the organizations behind them for twenty years, from winning campaigns to the media properties we run ourselves. The Engine is that playbook, systematized.

Here is the part I am less proud of, and I will speak just for myself on this one. For most of those twenty years I did all of it under someone else's name. I built seven other people's public authority while my own stayed invisible, and I told myself that was humility. It was not. It was a choice, and it cost me rooms I should have been in and deals I never heard about. I built the Engine because I got tired of watching the best operator in the room lose to the loudest one, and because for a long time the best operator losing was me.

Evelio Silvera

The son of a Cuban immigrant and a four-time national champion debater, he has spent twenty years getting the right people to pay attention to the right person. He ghostwrote seven business leaders into bestselling authors, served as chief spokesperson for a $660M healthcare enterprise, and today owns and operates media properties of his own. He has done it for national leaders, for boardrooms, and for his own companies.

Lorri Silvera

Twenty years turning attention into revenue. Marketing, public relations, and fundraising for everyone from a $120M international ministry to winning congressional and state senate races. She ghostwrote media for a #1 New York Times bestselling author, built personal brands for executives, and ran email and content programs that generated over $1M. Her lane is making visibility convert.

Seven bestselling authorsGhostwritten and positioned. The books built their lists, landed them media, and put them on stages.

A Newsweek cover storyFor a publicly traded pharmaceutical company, while tripling its investor lead list.

1B+ annual impressionsAnd $24M+ in media value delivered in a single year.

"Working with Evelio has put the sexy into my brand on the outside to look like the amazing value I give on the inside. Evelio's work is a game changer."Terry Gremaux · Entrepreneur and Bestselling Author

"Evelio uniquely understands how to transform an entrepreneur's story into a powerful and persuasive brand that attracts attention and business."Rod Martin · Technology Entrepreneur and Hedge Fund Manager

Evelio's work and commentary have appeared in

MarketWatch Yahoo Finance St. Louis Business Journal RealClear

Earned coverage we have secured for the executives we work with

The New York Times Wall Street Journal USA Today Associated Press CNN Fox News MSNBC ABC NBC CBS

The honest filter

This works for a specific kind of founder.

Built for you if

You own or run a real business in a regulated or trust-heavy industry, with revenue on the books and deals worth $20K or more
Your expertise is the product: buyers hire your judgment
Something is coming where visibility decides the outcome: a raise, a launch, growth targets, an exit
You can give fifteen minutes a week and a yes or no on approvals

Not for you if

You want to go viral. We build pipeline, not applause
Your average deal is under $5K. The math will not work, and we will tell you so
Approvals go to your inbox to die. You approve everything before it publishes, but if a yes or no takes two weeks, the engine stalls and so do your results
You expect results without ever publishing a point of view

Questions founders ask

Straight answers.

Do I have to write anything?

No. You talk for fifteen minutes, we ask the questions, and the engine plus our editors do the rest. You approve before anything publishes.

Am I working with you, or with a junior?

Me. I run every interview and I sign off on your voice model before a word ships. Lorri runs distribution and the newsletter, and a human editor works every draft. We keep the client list small on purpose, because the moment I am too busy to do your interview myself, you are buying a different product than the one on this page.

Will it sound like AI wrote it?

That is the fastest way to lose you as a client, so we built against it. Your voice is modeled from how you actually speak, the raw material is your own words from the interviews, and a human editor works every piece before you see it. If a draft does not sound like you, it does not ship.

What does "in the news" actually mean?

Your stories are syndicated across 300+ news and content platforms, including Fox affiliate and Business Insider partner networks, and indexed by Google News. That is syndication, not earned editorial coverage, and I will never tell you otherwise. It builds the footprint search engines and AI models draw on. When you need earned media and the relationships behind it, that is a different conversation, and I will tell you when you are ready for it.

Can you guarantee ChatGPT will recommend me?

No one can, and anyone who promises that is lying to you. What we do: build the multi-platform footprint AI engines draw on, then measure what they say about you every quarter so you can watch it move. Your Look-Up Score is free, so you can see where you start before you spend a dollar.

Who owns the content and the audience?

You do. Your newsroom runs on your domain, your newsletter list is yours, and everything we create is yours if we ever part ways.

What are the contract terms?

90 days to start, month to month after that. The big agencies lock you in for 6 to 12 months at $7,000 to $14,000 per month. We would rather earn the renewal.

How fast do results show?

Content is live in week two and your first syndication report lands by week four. Reach moves first, conversations follow, pipeline compounds. That is why the guarantee is written on 90 days of measured movement, not vague promises.

I have a marketing team. Does this replace them?

No. We run your presence as the founder; they keep running the company's. Most teams are glad to have us, because you stop being their hardest deliverable.

What if I would rather run it myself?

Start with the Look-Up Score. It shows you exactly what a buyer finds when they look you up, and the specific gaps costing you the deal, so you can work on them yourself. A packaged do-it-yourself version of this engine is coming. Ask me on the call and I will tell you where it stands.

Start here

Find out what your buyers see, and whether we can fix it.

Twenty minutes on the phone. We look at where your buyers cannot find you today, whether this is actually the right fit, and how fast you can be live. Straight talk, and no pitch you did not ask for. One call, and you either want this or you do not.

Book before August 31 and you keep the $1,950 founding rate for as long as you stay a client. On September 1 the price returns to $2,950, and that applies to everyone who starts after that date.

Book the call

Not ready to talk? Get your free Look-Up Score instead. About three minutes, no call.

Be the name your buyers find. Without writing a word.

From invisible to impossible to miss.